Format · Bus Shelters

Pedestrian.
High Dwell.

The OOH format with the highest dwell time. Transit shelters give you 60+ seconds of attention from a stationary, captive audience — twice the engagement of any moving format.

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60s+
Average dwell time
4×6ft
Standard backlit display
24/7
Backlit for night impact
Pedestrian
Eye-level reach

Why this format

What Transit Shelters deliver.

The audience, the impact, the math behind why brands choose this format for their campaigns.

Captive Audience

Riders waiting for a bus are stationary — that's 60+ seconds of guaranteed brand exposure.

Backlit 24/7

Internal LED illumination delivers the same brand impact at 3am as at noon.

Urban Density

Shelter density in major cities means your brand surfaces at corner after corner across the audience's day.

Premium Districts

Shelter networks are concentrated in commercial corridors and high-traffic shopping districts.

Long-Form Creative

High dwell allows for headlines, body copy, QR codes — more story than billboards can carry.

Local Targeting

Buy shelters by neighborhood, demographic profile, or proximity to your retail locations.

Best for

Healthcare & wellness Financial services Real estate Education campaigns Local retail proximity Government & civic

FAQ

Common Questions.

Transit shelter advertising uses the backlit or illuminated poster panels inside bus shelter enclosures. These displays reach commuters, pedestrians and drivers at street level in high-footfall urban areas.

Most transit shelter displays are backlit 24/7, providing around-the-clock visibility regardless of weather or time of day.

The standard transit shelter poster is 4×6 ft (48″×72″). Some markets also offer larger super-shelter formats. We'll confirm the exact specs for your target locations.

Yes. Shelters can be selected by neighborhood, transit route, zip code or demographic cluster — giving you precise local market control.

The minimum is typically 4 weeks. Monthly and quarterly packages are the most common, with discounts for longer campaigns.

More formats

Related Formats.

Multi-format campaigns get better recall. Pair this with one of these.

Bus Advertising

Mobile partner to your shelter campaign.

Explore

Benches

Pedestrian-level targeting at bus stops.

Explore

Posters

30-sheet format for retail-corridor coverage.

Explore

Ready to launch Transit Shelters?

Tell us your markets, dates and budget. We'll come back within 24h with available inventory, pricing and a campaign plan.

Start the Brief