Format · Static Billboards

Mass Reach.
Roadside Impact.

The classic OOH canvas. Large-format printed billboards along highways, arterial roads and urban centers — built for mass-market reach and brand-building campaigns that need to be unmissable.

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14×48ft
Standard bulletin size
6–8s
Average dwell time
70%
Unaided recall
50
States covered

Why this format

What Billboards Advertising deliver.

The audience, the impact, the math behind why brands choose this format for their campaigns.

Highway Visibility

Strategic placement along the highest-traffic corridors. Your brand catches every commuter, every day.

Massive Format

14×48ft of canvas — visible from up to half a mile away. The format that built modern OOH.

24/7 Exposure

Always on. Sun, rain, day, night — billboards work every hour of every day for the entire campaign run.

Brand Authority

A billboard says "real company." It signals scale, ambition and commitment in a way digital can't replicate.

Affordable Reach

CPM up to 80% lower than mobile/digital banners at equivalent reach. Best dollar-per-impression in advertising.

Geographic Targeting

Choose city, corridor, demographic neighborhood — every billboard is hand-picked to match your audience.

Best for

Brand awareness launches New product introductions Local market dominance Election & advocacy Tourism & destination marketing B2B brand-building

FAQ

Common Questions.

Billboard costs range from $1,500 to $20,000+ per month depending on market, traffic count and location. Major metros like New York or Los Angeles are at the higher end; mid-size markets can be very affordable. Contact us for a free quote for your specific markets.

Typically 7–10 business days from approved artwork. We handle permitting, printing and installation. Rush installations may be available in select markets.

The most common format is the bulletin at 14×48 ft. Other standard sizes include 10×36 ft and 10×30 ft. Junior posters (6×12 ft) and posters (12.5×24.5 ft) are also available for more local targeting.

Yes. Every billboard placement is hand-selected to match your target audience by geography, demographics and traffic patterns. We cover 800+ cities across all 50 states.

We accept high-resolution PDFs or print-ready files at 300 DPI (or 30–50 DPI at actual size). Our design team can assist with spec-ready artwork upon request.

More formats

Related Formats.

Multi-format campaigns get better recall. Pair this with one of these.

Digital Billboards

LED-screen sibling. Same scale, dynamic creative.

Explore

Wallscapes

Bigger canvas. Hand-painted or vinyl murals on building facades.

Explore

Posters

Smaller bulletin format for neighborhood-level targeting.

Explore

Ready to launch Billboards Advertising?

Tell us your markets, dates and budget. We'll come back within 24h with available inventory, pricing and a campaign plan.

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